| LAS VEGAS--(BUSINESS
WIRE)--
Scratch Removal and Color Restoration Technologies Appeal
To Consumers Seeking Better Image Quality
From Their Photographic Prints
Applied Science Fiction (ASF) announces the availability of two new
image scanning technologies known as Digital ICE(TM) (Image Correction and
Enhancement) and Digital ROC(TM) (Reconstruction Of Color) For Flatbed
Scanners.
Now, for the first time, users of typical personal computers equipped
with a flatbed scanner will be able to automatically remove unwanted
surface dust and scratches from a scanned print while at the same time
restoring faded colors as they digitize their photos and other reflective
artwork.
Announcement of these revolutionary and easy-to-use digital imaging
technologies was made during the annual Photo Marketing Association trade
show in Las Vegas. Both Digital ICE For Flatbed Scanners and Digital ROC
for Flatbed Scanners are being offered to Original Equipment
Manufacturer's (OEMs) of digital imaging products. For the greatest
impact, OEMs can incorporate these two technologies either alone or in
combination to best complement their products and their customer base. ASF
licenses and brands its technology to imaging OEM's whose products then
carry the company's Digital ICE and Digital ROC logos.
"Applied Science Fiction remains committed to finding meaningful
solutions that bridge the gap between analog and digital photography,"
said Jerry Johnson, Executive Vice President of Sales and Marketing of
Austin (TX) based Applied Science Fiction. "I'm pleased and proud that ASF
scientists have been able to develop these innovative flatbed scanning
technologies which parallel the rapidly expanding flatbed scanner market.
Now for the first time, flatbed scanner manufacturers can provide their
customers with leading-edge technologies that visibly improve the quality
of their scanned photographic images."
Digital ICE and Digital ROC for Flatbed Scanners
Thanks to ASF's new flatbed scanner technologies, scanned photographic
prints show significant improvement. Just as with the original Digital ICE
film scanner technology, the new Digital ICE For Flatbed Scanners uses a
defect map to identify the precise locations of physical defects, or
visual "noise" on a print being scanned. Differential shadowing technology
and proprietary software algorithms quickly and automatically eliminate
the unwanted defects, producing a scanned image file that improves upon
the original print.
Digital ICE For Flatbed Scanners is designed to remove dust and lint
while also correcting for scratches, cracks and folds found on the
surfaces of most prints. In addition, this new technology will even
correct for artifacts caused by the texture of a matte finish paper and
even scratches on a scanner's glass platen.
The scientific principle behind Digital ROC for Flatbed Scanners
involves careful and continuous measurements, accurate analysis and
intelligent software that responds quickly and accurately to provide
unparalleled scene-based digital restoration. Digital ROC for Flatbed
Scanners will improve the appearance of a print regardless of its original
condition.
About Applied Science Fiction:
ASF develops proprietary Intellectual Property (IP) for imaging
technologies that link traditional photography with the digital age. Since
its inception in 1995, the Austin-based company has accumulated an
extensive library of commercial technologies and IPs containing over 150
written invention disclosures and 83 patents filed with the U.S. Patent
and Trademark office. The company licenses and brands its technologies
through Original Equipment manufacturers (OEMs) that provide products for
professional, retail and consumer imaging markets.
Digital ICE (image correction enhancement), ASF's flagship product, has
been widely endorsed by the imaging market place, achieving numerous
industry awards for innovation and technology. ASF is a privately held
company with funding from top-tier partners, customers and venture
capitalists. Earlier this year the company raised over $30 million in a
private placement offering. ASF currently staffs over 140 employees
worldwide. More information can be found on ASF's Web site at www.asf.com
Digital ICE and Applied Science Fiction are trademarks of Applied
Science Fiction.
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